Filter your Data

Analytika provides a powerful filtering engine to help you slice and dice your traffic data.

How to use Filters

At the top of your dashboard, click the Filter button to add conditions.

You can filter your dashboard by:

• Date Range: Today, Last 7 Days, Last 30 Days, Year to Date, Custom.
• Location: Country, Region, City.
• Device: Mobile, Desktop, Tablet.
• Browser & OS: Chrome, Safari, iOS, Windows, etc.
• UTM Parameters: Source, Medium, Campaign.
• Custom Goals: Only show users who triggered a specific goal (e.g., “Signed Up”).

Chaining Filters

You can chain multiple filters together. For example, you can filter by Country = United States AND Device = Mobile AND utm_campaign = black_friday.

The entire dashboard (including revenue, referrers, and live visitors) will immediately reflect the filtered segment.